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September 8, 2017

Utilities Communicate with Customers Ahead of Hurricane Irma

As Hurricane Irma turns from the Caribbean Islands and makes its way north, Florida has been rapidly preparing for anticipated widespread damages and power outages. Although the hurricane is currently a Category 4 storm, it is predicted to increase to a Category 5 hurricane by the time it makes landfall in Florida this weekend. After passing through Florida, the hurricane may also affect areas of Georgia and the Carolinas.

Florida residents and tourists have been rushing to evacuate the state, but with roads backed up and flights selling at skyrocketing prices, many have decided to hunker down and outlast the storm in their homes or shelters instead.

Utilities have also been gearing up to restore power as quickly as possible to residents who will still be relying on them during the storm, both in Florida and in the surrounding states. In addition to preparations, communication with customers is extremely important before and during a storm to keep customers informed and safe. Utilities with the KUBRA Notifi product have been busy this week sending out thousands of proactive alerts through customer preferred channels such as text, email, and voice.

In addition to sending alerts straight to customers, many utilities have dedicated extra resources to man social media live chats and keep relevant information flowing on Facebook and Twitter. These social media channels have been instrumental in providing information about the number of power outages anticipated, giving safety tips for weathering the storm, and showing steps the utility is taking to prepare in advance of the storm. Keeping customers informed helps keep anxiety down and shows that the utilities are invested and ready to help when the storm hits.

 

Duke Energy 

View all Twitter posts here.

View all Facebook posts here.

Georgia Power 

View all Twitter posts here.

View all Facebook posts here.

Gulf Power 

View all Twitter posts here.

View all Facebook posts here.

JEA 

View all Twitter posts here.

View all Facebook posts here.