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October 26, 2017

Smart Homes Are Here To Stay – Why Amazon’s New Products Are Such A Big Deal

Smart homes have been rapidly gaining in popularity among consumers, with 79% of U.S. consumers owning a smart home device in 2017. This change in consumer preferences is bound to affect the utility industry, and it is important that utilities are ready to respond.

Smart home devices come in all shapes and sizes, and some of the most popular devices include thermostats, light bulbs, security camera, TVs, and music players. The popularity of these smart devices has also led to the creation of Artificial Intelligence (AI) Assistants that have become control hubs for all of the other devices in the home. Amazon has quickly emerged as the market leader in this space, with its Alexa-enabled line of devices. Other contenders include Google Home and the anticipated release of Apple’s HomePod.

These new communication channels provide a whole new way for utilities to connect with their customers. Utilities can use this new technology to increase customer satisfaction and engagement while simultaneously creating cost savings and energy efficiencies.


KUBRA has released a new white paper, “The Growing Popularity of Smart Homes and What it Means for Utilities” to discuss the state of the smart home industry today, what it means for utilities, and how they can take advantage of it in the future.

The white paper can be found on the KUBRA Resources page, along with many other white papers, infographics, case studies, and webinars.