March 12, 2021
[Webinar] Gen Z to Baby Boomers: What Utilities Should Expect From The Generations
Gen Z to Baby Boomers:
What Utilities Should Expect
From The Generations
Tuesday, April 1, 2021
at 11:00 A.M. PT / 2:00 P.M. ET
Gen Z, Millennials, Gen X, and Baby Boomers. We hear about them all the time, but who are they really and what are their customer expectations? Here’s a hint, they are all over the map, often varying widely by generation. It’s for this reason that all organizations should take the time to understand and anticipate the needs of each demographic to stay relevant, successful, and deliver a positive customer experience.
Join us as we break down the wants, needs, and expectations of each generation—including their communication preferences, billing and payment needs, personalization expectations, and willingness to adopt new trends. The insights from this webinar will help your utility create a personalized experience for every customer, regardless of age.
RSVP to this exclusive webinar covering:
- An overview of each generation, including their unique wants and needs
- Preferred communication styles and channels by demographic
- Billing and payment preferences and expectations